Check this link out Tweamr...the value and power potential of social media impacting lives, seriously!
The world is changing. http://malarianomore.org/ gets it. They, along with organizations of any size and in any industry, were the benefactors. The funds and awareness generated by Mr. Kutcher's brilliant 'stunt' are proof. The power-shift from traditional media to social media is no joke and it's not a fad. It doesn't matter what you think of his movies or TV shows - you have to give Ashton credit for converting the potential energy of his Twitter buzz into real dollars that will improve lives. The world won't change overnight, but this certainly is a milestone....maybe even the dawn of a new era, perhaps.
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